
ICAST Live
Direct from the Show Floor

Introducing ICAST LIVE! — your destination for breaking news, expert insights, and can’t-miss programming.
Enjoy product launches, press announcements, special guests, and business seminars without ever leaving the show floor. Explore the complete schedule on the ICAST app.
LOCATION: The ICAST LIVE! booth is in the center of the action adjacent to New Product Showcase.
WHO CAN ATTEND: Presentations are free to all badged ICAST attendees.
"The business seminars provide valuable information. You can get a lot of raw data and better understand your situation, like how many people are buying saltwater, how much of your business is impacted by bass fishing and more."

Wade Mansfield
Grizzly Jig Co.
Caruthersville, Missouri
Wednesday, July 16, 2025
As a career professional in the fly fishing retail space, Chris is an expert in building a winning team that will take your business to the next level. This discussion will cover staff retention, motivation and sales training. We will also review how to help employees grow within your company, creating a longer employee life cycle which leads to organizational success.
Presenter
The last year has seen rapid development in AI capabilities, making access to AI platforms and technologies more affordable and reliable for just about every sector of the recreational fishing industry. This presentation will address some of the many ways that AI technologies are making their way into the industry, ranging from new approaches to content creation to enhanced customer interaction to product R&D to Ai powered gear. This presentation will explain many of the emerging technologies and the pragmatics of how to deploy these technologies to enhance industry activities.
PRESENTER
John specializes in crafting tailored processes to ensure maximum productivity and profitability. In this session, we will explore key aspects of REAL Success: Relationships, Equipping, Attitude, and Leadership – the elements that are essential for achieving success in business. Get the tools for transforming your business into a cohesive unit that thrives on enhancing revenue streams and reducing costs.
Presenter
As an expert in international trade negotiations and legislation, Ron represents several major U.S. corporations and trade associations before the U.S. Government and Congress on international trade issues and legislation. His unique combination of government, political and corporate experience enables him to provide well-rounded strategic advice and international market analysis to multinational corporations and foreign governments. In this session, we’ll give you the latest information on the current trade and tariff situation and provide advice on the best ways to navigate these challenging times.








